I. Global Exhibition Scale and Distribution

1. Number and area of exhibitions

Industry recovery situation: The global exhibition industry is gradually recovering after experiencing the impact of the epidemic.In 2023, about 30000 professional trade exhibitions will be held worldwide, with approximately 4.4 million exhibitors and 280 million visitors..In 2024, the exhibition industry in most global markets will fully recover and the outlook is optimistic.

Market size and growth:Global exhibition industry revenue is expected to grow by an average of 15% in 2024.Compared to 2019, some countries have seen significant income growth, such as India at 154%, Greece at 151%, China at 99%, and South Africa at 94%.

II. Regional Market Analysis

1. European market: Europe is the most developed region in the global exhibition industry, and Germany is known as the "world's number one exhibition powerhouse".In 2023, Europe and Asia will be the two regions with the largest exhibition hall capacity in the world, accounting for 37% and 36% respectively.

2. Other regions

The exhibition market in regions such as the Middle East and India is also rapidly developing, attracting more and more international exhibitors and visitors to participate.

III. Industry Distribution and Trends

1. Popular industries

The number of exhibitions in industries such as industry and technology, housing construction, decoration and business services, transportation, warehousing and postal services, daily consumer goods and residential services, food, beverage and hotel services accounted for 63.4%, and the total exhibition area accounted for 64.2%.

2. Segmented fields

Technology exhibitions lead the way with a compound annual growth rate of 12.5%, with a market size of 87 billion yuan by 2024, covering cutting-edge technologies such as artificial intelligence, big data, and 5G.

The growth rate of medical and health exhibitions is 11.8%.

The scale of new energy exhibitions has exceeded 30 billion yuan, with a compound annual growth rate of 10.5%, focusing on carbon neutrality and energy transformation.

3. Development Trends

Green and environmentally friendly: The exhibition organizer pays attention to the use of environmentally friendly materials, reduces waste generation, adopts energy-saving equipment and technology, and reduces energy consumption.

Specialization and segmentation: The exhibition focuses more on specific industries and fields, providing precise services.

Internationalization: The exhibition industry strengthens international cooperation and exchanges, attracting more international exhibitors and visitors to participate.

2025 Exhibition Promotion Service List

l German Technology and Healthcare Trade Show- This is MEDICA

From November 17th to 20th, 2025, MEDICA will once again gather international experts from the global healthcare industry in Dusseldorf, Germany.

With over 5000 exhibitors and 80000 visitors from 72 countries, MEDICA in Dusseldorf is one of the world's largest medical B2B trade shows..

MEDICA in Dusseldorf is one of the world's largest medical B2B trade shows.This showcases a wide range of innovative products and services from the following fields: medical imaging, laboratory technology, diagnostics, health information technology, mobile health, as well as physical therapy/orthopedic technology and medical consumables.The top-notch forums, conferences, and special exhibitions provide opportunities for interesting speeches and discussions with experts and politicians, as well as new product launches and award ceremonies.

l InterTabac has once again become the most important event in the global tobacco industry

In 2024, InterTabac once again became the most important event in the global tobacco industry.This world's largest tobacco products and smoking accessories trade show attracted 14500 visitors, with approximately 800 exhibitors from 70 countries showcasing their unique tobacco related products and services.The exhibition has achieved remarkable results - about 94% of exhibitors have clearly stated that they will participate again next year, and some companies have even released new products to the international or European markets for the first time at the Dortmund exhibition hall.The newly added liquor themed exhibition hall, international cigar pavilion, and more diverse supporting activities of this year have also received widespread praise.

The next exhibition has been scheduled to take place from September 18th to 20th, 2025 at the Dortmund Exhibition Center.

Must see9 reasons for exhibiting:

1. The world's top industry event shines your brand light on the most important stage of the international tobacco industry.

2. Top international decision-makers and buyers gather together to face the core decision-makers, efficiently connect, and directly reach business opportunities.

3. With 11 exhibition halls and over 60000 square meters of exhibition space, we create a highly impactful display platform for you, allowing your corporate brand to gain maximum exposure

4. Retail, wholesale, and full industry chain innovation achievements and information feast showcase your innovation strength to cross disciplinary professional audiences

5. Excellent transaction performance, unlimited potential, leveraging strong local purchasing power, accurately improving sales performance

6. Consolidate old customers, explore new business opportunities, and achieve one-stop efficient docking to achieve dual growth of customer resources

7. Top tier exhibition support service, with professional full process escort, ensuring your exhibition experience is impeccable

8. Industry networking hub and gathering place for business opportunities. Based in the core circle of the industry, we help you expand your global business network

9. Concurrent event: InterSupply International Tobacco Supply Chain Exhibition focuses on the entire tobacco product production industry chain, covering processing technology and raw materials

l Cologne Children's Products ExhibitionKind+Jugend (held once a year)

Location:Cologne, Germany

Time:September 9-11, 2025

Exhibition Overview:History and Status: Since its establishment, this exhibition has become one of the most important business platforms in the global children's products industry with its professionalism and influence, and has high visibility and authority in the industry.

Scale:Usually, the exhibition area is large, attracting exhibitors from many countries and regions around the world, showcasing a rich and diverse range of children's products.For example, in previous exhibitions, there were over 1000 exhibitors with exhibition areas of tens of thousands of square meters.

Audience:Mainly aimed at professional audiences, including children's product retailers, wholesalers, importers, exporters, designers, industry experts, etc.These professional visitors search for new products, establish business connections, and learn about industry trends during the exhibition period.

l Berlin Consumer Electronics ShowIFA (annual)

Location:Berlin, Germany

Time:September 5-9, 2025

Overview of the exhibition, with a long history:The IFA exhibition has a history dating back to 1924, with nearly a hundred years of history, witnessing the development and changes of the electronic consumer goods industry, and has a high reputation and authority in the industry..

Large scale:The exhibition area usually reaches hundreds of thousands of square meters, attracting thousands of exhibitors from more than 100 countries and regions around the world, as well as hundreds of thousands of professional visitors and consumers..For example, in previous exhibitions, the exhibition area exceeded 160000 square meters and more than 1800 exhibitors participated.

Industry trendsetter:It is a trendsetter in the global consumer electronics market, and major brands choose to release their latest products and technologies onIFA to showcase cutting-edge industry trends..

l European Machine Tool Exhibition in Hanover, GermanyEMO Hannover 2025 (biennial)

Location: Hanover, Germany

Time:September 22-26, 2025

l Every two yearsWorld Food Exhibition in Cologne, GermanyAnuga (biennial)

Location:Cologne, Germany

Time:October 4-8, 2025

Exhibition Overview, Long History:Anuga was founded in 1919 and has a history of over a hundred years. It enjoys a high reputation in the food and beverage industry and is an important indicator of the global food industry..

Large scale:The exhibition area usually reaches hundreds of thousands of square meters, attracting thousands of exhibitors from more than 100 countries and regions around the world, as well as a large number of professional visitors..For example, previous exhibitions have attracted approximately 7800 exhibitors and over 160000 professional visitors from 198 countries.

Industry Status:It is one of the world's largest food and beverage industry trade shows, providing an important platform for suppliers, producers, distributors, retailers, and others in the food industry to communicate, cooperate, and trade

l German International Safety and Health ExhibitionA+A (biennial)

Location:Dusseldorf, Germany

Time:November 4-7, 2025

Exhibition Overview, Historical Accumulation:The exhibition was founded in 1954 and has a history of decades, accumulating profound knowledge and extensive influence in the safety and health industry..

Large scale:The exhibition area can usually reach tens of thousands of square meters, attracting exhibitors and professional visitors from many countries and regions around the world.For example, in the past, the exhibition area exceeded 80000 square meters, with over 2100 exhibitors from 63 countries and more than 73000 professional visitors from approximately 70 countries.

Industry Status:A+A is the largest and most important professional exhibition in the global safety, security, and health fields, representing the latest developments and technological levels in the industry.